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The second you hear his deep voice there is no mistaking Mister Smith for anyone else you have ever heard before! A young up and coming radio personality and DJ, Mister Smith is definitely someone to watch out for.

With an unparalleled work ethic,  Smith rose through the ranks from intern to become the producer of the afternoon drive show with Emperor Searcy and Mz Shyneka in the Kingdom. In addition to the Kingdom, he is also the producer of the show rated number one by the streets “Hoodrich Radio” on Sundays from 8-10.

You can catch Mister Smith and his baritone voice late Saturday night from 2am-6am. Continuing to further advance his career, Mister Smith goes by the mantra “Committed to the grind, creative with the hustle” and he does just that!

Hot 107.9’s  Brian ‘B High’ Hightower is an Atlanta native with strong ties to the streets. Bread in the AtlantaPublic School system he attended Collier Heights Elementary and received his diploma from Benjamin E. MaysHigh School. He continued his education at Clark Atlanta University receiving his degree in Mass Communications with a concentration in Radio/T.V./Film.

While in college B High interned at Radio One Atlanta and was offered a job shortly after graduating. Now he is one of Atlanta’s hottest personalities with the hottest station in the country Hot 107.9. B High is best known for his out going personality and down to earth approachable demeanor. This is best reflected in his HotSpotLight interviews which he does to shine light on upcoming artists and some major artists.

Through these interviews, he along with Hot 107.9 stay connected with the pulse of the street. Also B High produces Gangsta Grillz Radio featuring DJ Drama and DJ Sense. You can hear B High live on Hot 107.9 from 2am to 5am Saturday mornings keeping the city rocking during the ‘After Party’.

Also you can follow him @bhighatl on twitter and bhighatl on instagram.

Cory Condrey, better known as CoCo Brother, is more than your average radio personality. He is a powerful voice crying out from the wilderness and into the streets. Born in Germany, it seems that he was destined to make an impact of international proportion from the beginning. CoCo Brother first came to Atlanta, GA after graduating from high school in Nashville, Tennessee, marking the start of his career in radio.

In 1995, CoCo started interning with Hot 97.5 (now Hot 107.9). From delivering pizza to loading trucks, he had a variety of odd jobs, working tirelessly at night and interning during the day. His hard-work and diligence paid off and he was finally hired at Hot. Even with all of his potential, his time there was short-lived and in 1997 he was fired. After losing his job, he became homeless. The spirit in CoCo Brother would not allow him to quit and after being homeless for a year, he landed a position with V-103 as their Promotions Coordinator.

CoCo wanted to be on the air, but was told that he could not be an On-Air Personality. It has been said that whenever one door closes, another opens. The next door flew open. Still hungry to reach the people, he took a job in a smaller market with Foxy 107 and Mike Roberts in Macon, GA. Within months in that market, CoCo’s personality and drive made the show #1.
In January of 2000, CoCo left Georgia for a position in Washington D.C. on 93.9 WKYS. He was in direct competition with Big Tigger, the former host of BET’s Rap City. For two and a half years, he dominated the airwaves with the same passion, high-energy, and creativity that made him a success in the past.

CoCo Brother came full circle on September 11, 2001 when he returned to Hot 107.9, Atlanta, in the 6-10 pm time slot. This time things would be much different. It didn’t take long before CoCo Brother and the Home Team made their presence known. When the first book came out, the show was #1 with 12-17 year olds. It also made history for Hot, ranking #1 with 18 – 34 year olds for the first time. CoCo was responsible for breaking some of the hottest records as well as capturing exclusive interviews with artists such as 50 Cent, David Banner, Ludacris, and T.I. His influence reached beyond the city limits and included:

Hosting Vibe’s TV show and BET’s Talent Search
Appearances on BET and MTV
Hosting video show on UPN
Hosting Michael Vick’s Shoe Release for 3 consecutive years
Appearances in Vibe, Source, Creative Loafing, and Rolling Out Magazine, Essence, JET, Hope Today and Monarch
New Host of BET’s “Lift Every Voice”(2008)
Yet, even after years of success, he was not content and began to hear God telling him to shift into a different arena. In March of 2005, CoCo Brother announced that he would be leaving the 6–10 pm slot. When he left, the show was on top. After 6 weeks off the air, he emerged with a new fire and a new sound called The Spirit of Hip Hop (SOHH). The show kicked off from 7 – 10 am and soon made history in its ratings when it moved up to 6 – 10 am. The constant demand for the show led it to its current slot of 6 – 12pm on Sundays mornings. The ratings continue to soar. With that success, the SOHH expanded to 5a-6a Monday-Friday in addition to the weekends, and now syndicated all across the country reaching millions every week in virtually every major market, including Los Angeles, Detroit, Dallas, Atlanta, Houston, Washington DC, Baltimore, Cleveland, St. Louis, Indianapolis, and Philadelphia, with more markets coming on board each day. Since March 2008, the demand has continued to grow with the show being aired on WPZE (Praise 97.5 FM – Atlanta, Ga.) Monday – Friday from 7pm – 10pm with a new name entitled “The Spirit w/ Coco Brother”.

CoCo Brother’s life is a testimony of what God will do in willing vessels. Never despise small beginnings. After being denied in Market 12, he went to Market 147; eventually rising to Market 7 and to the top. He operates in excellence and he just won’t quit. He is an example of someone who sometimes against all odds constantly raises the bar and sets the tone in everything he does. From homelessness to hosting and leading the official and defining movement for change in hip hop and now gospel, only time will tell what is in store for Cory “Coco Brother” Condrey. Indeed, after hearing his powerful testimony on the radio weekly, on CNN, and on CNN International, it’s very clear that Coco will be one of those anointed leaders insuring that a new day has arrived and a generation is about to be changed. Furthermore, with the blessing of being on the radio on the largest inspirationally-based network in the world targeting our youth, CoCo is making the world turn the volume up generating record setting ratings, but still and most importantly saving souls along the way.

A famous TV villain once said, “Any man can win when things go his way, but it’s the man who overcomes adversity that is the true champion.” Surely the writers who inked these profound words for Dallas antagonist J.R. Ewing had no idea they would one day be used to frame the story of an urban disc jockey; but in the case of Hot 107.9’s late-night personality BEESTROH there are a few quotes that sum up his personal journey any better.

Born in Holyoke, MA, BEESTROH spent his teenage years and early 20s on the wrong side of the law, ducking and dodging the police and the haters at every turn. In between his varied, lucrative exploits in the streets, BEESTROH linked up with some neighborhood friends and formed a group called Dotcom, a Fugees-styled, two man, one woman trio that came very close to landing a deal with Elektra Records before disbanding due to a “lack of passion” from the other members.

While working with Dotcom, BEESTROH mastered every tool in the studio on his own, discovering a new passion for production that would serve him well in the future.

In 2005, less than 3 years after their groundbreaking inception, the ‘Aphilliates’ DJs ignited an international mix tape revolution of epic proportions that would surpass in popularity and influence all similar types of entities before their time. Propelled off the worldwide acclaim generated by their now legendary mix tape series ‘Gangster Grillz’, helped to turn the Aphilliates into a household name.

One of the key masterminds behind the Aphilliates unprecedented global success is co-founder and CEO DJ Trendsetter Sense, the man who came up with the company’s name.

Hoodrich Radio with DJ Scream, Cory B and DJ Spinz

DJ Scream was born to make the speakers talk and in some cases scream, hence the professional moniker. Growing up on the Eastside of Atlanta where he split his childhood between the suburbs and the hood, the infamous spinner was given the unique advantage to combine the inspiration of both environments and relate to a diverse audience, which has served him well in a career that spans almost two decades. His dedication to being the best was instilled in him as a youngster. Learning the DJ ropes gorilla-style by way of a used pair of Pioneer turntables, a crate, the fundamentals of turntablism and round-the-clock practicing, DJ Scream’s remarkably well-defined sound, as well as passion for his craft, are just a few of the many reasons why he has become one of the most sought after tour/performance DJs for independent and major recording artists in the game.

While earning a degree in Engineering at Tuskegee University, DJ Scream helped revolutionize the small college town’s club scene. The reputation the 6’5” party starter slowly built from his club and mixtape exploits created opportunities in radio – starting with college stations that included Georgia State University and Auburn University. These gigs quickly led to mixshow appearances on Atlanta’s Hot 107.9 (WHTA-FM), where he holds down several time slots throughout the week.

In 2004, the ambitious go-getter parlayed the name he created into a global brand called Hoodrich Entertainment, a Marketing, Management and Consulting company along with business partner and manager Marcus Rippy. The duo wisely attached the audible “Heavy In The Street” and “Hoodrich” taglines, notably featuring Plies to the company was a part of creating instant recognition. DJ Scream has come a long way since his affiliation with Hittmen Productions (Hittmen DJs) now having his own coalition of spin wizards under the Hoodrich umbrella aptly named Hoodrich DJ’s.

Creating solid partnerships has been essential in DJ Scream’s slow climb to success having served as both host and DJ of pivotal mixtapes for a string of all-star Hip- Hop talent over the years. From Young Jeezy, Plies, Soulja Boy and OutKast, to The Game, Pimp C, Rocko Da Don, Gucci Mane, Yung Ralph, Project Pat and Shawty Lo, the charismatic front man is arguably one of the most influential DJ’s in the business.

DJ Scream has enjoyed a successful run as the tour DJ for R&B superstar Montell Jordan, as well as Rap groups Crime Mob and the chart-topping D4L, all playing a major role in his ascension to the top. “Touring with D4L specifically, allowed me to see how a group can go from 30,000 units the first week to a gold album, to eventually platinum,” states DJ Scream. “The experience taught me that when you touch people, they remember, whether it’s negative or positive; therefore make sure it’s the latter because people do talk.”

DJ Scream’s stringent work ethic, trailblazing skills and relentless hustle have taken him all over the world including Germany and Austria and been acknowledged with features  and appearances by respected media outlets and TV programs such as XXL, The Source, Hip Hop Weekly, Ozone, Fader, Sister2Sister, Scratch, Down, Allhiphop, MTV, BET, The Monique Show and Soul Train. He was also given the honor of #1 DJ of the Year at the 2011 Southern Entertainment Awards (SEA) beating out such top talent as DJ Drama, DJ Jelly, DJ Aaries and DJ Bigga Rankin, as well as snagging the Mixtape DJ of the Year in 2009 and 2010.

In 2010, MTV named DJ Scream as Top DJ of the Year and rightfully deserved. In addition to releasing at least one mixtape per week, mixing for Hot 107.9, hosting his own show Hoodrich Radio on Sirius XM Hip Hop Nation and snagging exclusive interviews with Mike Vick, Wiz Khalifa, Young Jeezy, Rick Ross, Rodney Jerkins, Ray J and Trina, to name a few and appearing on The Raw Report DVD series, DJ Scream shows no signs of slowing down. He is currently working on his yet untitled debut album to be released later this year that is sure to be heavy in the streets.

The man behind the wheels of steel, who built his livelihood on giving the people what they want to hear, strives to maintain his reputation as one of the hardest working DJ’s in the world but also has aspirations outside of music. “I want to further my career as a DJ, but more importantly, I want to be relevant in the community and be an influential voice of the people and their struggles.”

Always taking his career to the next level, DJ Scream recently inked a deal with Rick Ross’ Maybach Music Group.

Velvet Room Live Broadcast with Beestroh