Swag…swag… swag…!!!! Soulja Boy confirmed that he in fact receive a deal worth $400 Million dollars and today we know who it is. World Poker Fund Holdings has partnered with the “Turn My Swag On” rapper to promote their gaming platform to his social media following.
Billboard has the full story:
That “$400 million deal” Soulja Boy tweeted about earlier this month? It’s very real and the client who’s paying the rapper that kind of money is World Poker Fund Holdings, the publicly traded gaming company behind CelebrityWorld.com.
World Poker Fund confirmed the 5-year endorsement deal on Friday, calling Soulja Boy “one of most influential urban entertainers and artist on social media today.” The 25-year-old Atlanta native will harness his sizable social media following (15 million strong) to help promote World Poker’s gaming assets, which will soon include an “in-flight gaming” platform.
“I invest in things I understand,” Soulja Boy said. “I enjoy music, and of course gaming. Being an influencer is a form of currency. Having portfolio diversification is critical if you want to be an effective brand ambassador. With regards to World Poker Fund, I believe in its strategy, its team, the vision, and management’s ability to target its financial goals.”
Last week, Soulja Boy announced a partnership with the FilmOn Records family.
With this new deal, we wonder if Soulja Boy will be returning to Love and Hip Hop: Hollywood???