Kanye West’s trailer for his 40-minute mini-movie based around his song “Runaway” premiered during Sunday night’s MTV VMAs.
Kanye explained the concept of the movie to NY Mag:
“It’s the story of a phoenix fallen to Earth, and I make her my girlfriend, and people discriminate against her and eventually she has to burn herself alive and go back to her world,” he told us. “I’ve been feeling the idea of the phoenix. It’s been in my heart for a while. It’s maybe parallel to my career. I threw a Molotov cocktail on my career last year, in a way, and I had to come back as a better person.”
No word yet on when the film will debut, or where it will debut for that matter, so stay tuned for details.
Watch the “Runaway” trailer on www.kanyewest.com.
RELATED: 2010 MTV Video Music Awards [PHOTOS]