The super producer is promoting the picture book on his popular YouTube page, i am Other. In this adorable video, Pharrell asks kids why they love to read. One little girl sums it up pretty nicely (peep the vid above): “I get to explore and see what I can find in the books and learn something from it.”
The social media buzz around the book will no doubt spark the interest of many young readers, and comes with a great cause. Any time the #ReadHAPPY hashtag is used on Twitter, Facebook, or Instagram, a book will be donated to a child through the First Book nonprofit group.
Pharrell has said he hopes his book will “resonate” with young readers:
“I love what I do and am grateful to all the people who felt that ‘Happy’ resonated with them. My hope is that this book inspires a child’s imagination and creativity and that it teaches the importance of being happy and true to yourself.”
The Happy children’s book will be released on October 6. Find it here.
SOURCE: i am Other | PHOTO CREDIT: Getty
Every Time Pharrell Williams Was A Trendsetter
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1. Bape became successful thanks in large part to Pharrell's co-sign early on.
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2. Bape, BBC, and Ice Cream had the co-sign from Kanye West.
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3. Pharrell made being a N.E.R.D. cool.
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4. Letterman jackets would become a staple in Pharrell's clothing line.
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5. Pharrell rocking Billionaire Boys Club, his successful clothing brand.
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6. Before there were Yeezys, there were Ice Creams.
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7. He dubbed this oversized, bright purple Hermes as his "travel bag."
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8. Remember when Pharrell had people of all ages attempting the Star Trek symbol?
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9. High fashion fur at a Moncler show.
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10. His Louis Vuitton scarf was pretty dope.
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11. Pharrell has always cleaned up nice.
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12. Ice Cream craze.
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13. Before Lil Wayne was skateboarding, Pharrell was and reppin' it hard.
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14. The infamous Pharrell hat.
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15. Back in the day, Pharrell's signature style included trucker hats.
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16. When his pants were shorter than his wife's on the red carpet.
Pharrell Williams’ Adorable “Happy” Children’s Book Teaser Will Brighten Up Your Monday was originally published on globalgrind.com